Dozens of new people are moving into Stratford EVERY WEEK.  In most cases these new residents are new to the area and have no local knowledge. They are looking for guidance and the directory offers the perfect opportunity for businesses to get themselves in front of these new potential customers. Many new homes have been built in the Stratford town area in the last few years. These, together with the existing high quality housing developments in the town, make up the majority of our distribution area. Average disposable income in the town is well above average, both nationally and within the Stratford District. We only deliver to carefully selected areas and properties where research suggests that disposable income is at its highest.

The directory is delivered to approximately 3,500 homes per month in month 1. In month 2 the magazine is delivered to approximately 3,500 homes in a different area of the town. In month 3 we distribute back to the same area as month 1, and so on. This approach has helped us to keep the cost of advertising to a minimum, whilst over the course of two months, being able to reach a greater number of the higher quality and more affluent homes in the town. Why pay for the privilege of advertising to large numbers of properties outside of your target area, or where the disposable income doesn't exist to enable people to use your business?

The directory has been very successful, partly owing to the size and useful nature of the magazine as a reference that can be conveniently retained. It isn't thrown away each week like a local newspaper, people keep it as a reference until they receive the next issue. Evidence from advertisers clearly shows that the month 1 advertising is still being referred to when we are distributing in month 2 to the alternate area of the town. Advertisers have reported having received calls from adverts placed several months earlier.

The cost of advertising in this magazine is a fraction of other local publications, and yet is unique because its distribution is targeted only at homes where research shows that disposable income is at its highest.

It is well documented that advertising can be unsuccessful for several months, but then yields results. You can advertise with us for 12 months at half the cost of one advert in other local magazines. Why not check out our RATES and MEDIA PACK on line and see for yourself just how little it costs to advertise in one issue, with a 1/4 page advert costing from as little as £36 with one of our discount packages.

Alternatively, why not contact us and we will send you a media pack and a recent copy of the magazine; we believe it sells itself.

All advertisers operate in or close to the area. There is strong evidence that truly local services are preferred by the majority of the UK population.

The directory has a high standard of print and production - utilising a 225gsm gloss art cover and 115 gsm gloss art paper inside. All artwork is professionally finished to ensure that you look your best.

A number of our advertisers have been with us since Issue 1 back in February 2005